The write words

Finding the right words to evoke the essence of each unique property can be frustrating. 

The professional photographer has taken superb shots of your latest listing; you’re spending good dollars on producing a great brochure and advertising with impact: But what do you write? An hour later and the page is still blank – or worse, filled with tired clichés. 

It takes a professional writer to produce the right words to match the rest of the professional production that it takes to market a property well these days.

John has more than 30 years experience as a journalist and copywriter. He has edited the real estate guides for both the Geelong Advertiser and the Geelong Independent. 

John has written feature stories on many properties throughout the region and as a keen student of the local property market, knows and understands the unique characteristics of the region’s suburbs and towns. 

Offering a feature story in a local property guide to your vendor is a key marketing tool – don’t leave the outcome to chance. John can provide a professional story with impact that you can use online or in print. 

Don’t let the property description be the weak link in your marketing mix.